We are a design practice that specialises in delivering high-impact graphic design supported by sound marketing principles. Our expertise is in brand design and visual identity systems for business.
Shane Reid is an accomplished photographer and artist, working with big brands as well as taking on smaller creative projects.
When reviewing his folio, Shane discovered an end strip of film that had not been processed completely, creating beautiful shapes and colours in the emulsion. We used this as the basis for Shane’s identity as it shows so eloquently that his true talent as a photographer is his ability to see beauty in the ordinary.