Studio

We are a design practice based in Adelaide, South Australia, that specialises in delivering high-impact graphic design supported by sound marketing principles. Our expertise is in brand design and visual identity systems for business.

Highly awarded and respected for our no-nonsense approach to design, we believe that we only look good if we’ve made our clients look great. We constantly strive to make their brands visible.

We acknowledge the Kaurna people as the traditional owners and custodians of the Adelaide Plains and pay respect to Elders past and present. We recognise and respect their cultural heritage, beliefs and relationship with the land.

Team

An essential aspect of our work process is the collaboration and dynamics within the studio. We are a small but nimble team with complimentary skills that enable us to produce a high calibre of work across a broad range of projects.

Nic Eldridge

Founder & Designer

Nic holds considerable experience relating to brand strategy and visual identity. He has worked closely with clients to design and implement brand identities for their organisations over the past twenty years. He has built a strong reputation for providing highly effective strategic advice to the professional services sector.

He has also delivered projects in multiple disciplines; graphic design, product design, environmental graphics, clothing & accessory design, interior design, furniture design, typography, illustration & photography; both on an international stage and for the local market. He has also been an occasional lecturer in Information Typography at UniSA.

He is a current Co-president of the Adelaide Advertising & Design Club, and was the CEO of AGDA, the industry association for designers in Australia, from 2013 until 2020. He is an active member of Design Institute of Australia, Adelaide Advertising & Design Club, and the New York Type Directors Club.

Nic is also the lucky man married to Han, and dad to three great kids.

Nathan Adams

Designer

Nathan is a designer with two decades of experience in branding and web design. He has been a part of sector7g since 2008 delivering a process driven approach to finding strong and appropriate solutions, and has a reputation for sweating the little details.

Bridging the divide between traditional graphic design and digital, he is able to ensure a consistent expression of a brand across all applications, seeing a project through from initial concept to both physical items and website development.

He developed Document, a custom digital brand guidelines system, used to deliver up-to-date specifications and artwork to clients.

Nathan’s work has been recognised by AADC, AGDA, Best , DIA, and Computer Arts; and he has twice been a juror for the AGDA awards.

Outside of design he pursues interests in architectural photography (in particular modernism and brutalism) and experimental guitar based music. He has an unhealthy fixation on concrete.