Stunt Dolly

  • Branding
  • Poster Design
  • Digital
2018
Stunt Dolly

Revisiting the work the original brand we created to reflect a greater focus on ethical practice, without sacrificing the original quirk and edge.

The salon is located a stones throw from Fleet Street, the home of Sweeney Todd the demon barber, which gave us our inspiration for developing the identity around a skull and scissor motif that had both a live and a dead state. Perfect for animating in red neon.

We redrew the original logotype and skull mark, refined the colour palette, developed icons to represent key ethical points, and introduced a typographic system that mixes a serif with a rounded condensed sans used inline to highlight key messages. A monospace is for headings and details nested within intended paragraphs.

A set of social media templates were provided in Keynote to allow consistent branding that is faithful to the provided designs with a minimum of time and knowledge.

Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly
Stunt Dolly